The MBA programme of Assam down town University has been designed to provide the students with a blend of theoretical concepts and practical exposure. The focus has been kept on grooming students for entrepreneurial initiatives. The course curriculum of the MBA programme is exhaustive in nature and regular interaction between students and industry experts helps students to remain up-to-date with the latest practices in the industry. As one of the best private universities that offer an MBA in Guwahati, Assam down town University intends to create a niche in the field of management studies.
The purpose of this course is to develop analytical skills among the students and enhance their proficiency in English language use by introducing the students to various types of sentences used in different situations. Students will learn to ask questions, make connections among multiple texts and improve their comprehensive skills.
This is an introductory course in financial accounting. Financial accounting focuses on the rules by which firms (and individuals) report the results of their operations to outsiders such as stockholders, potential investors, creditors, suppliers and regulatory agencies.
This course will help students experience both the theoretical and practical concepts in the domains of marketing, sales, product management, and more. This course is to facilitate an understanding of the conceptual framework of marketing and its applications in decision-making under various environmental constraints.
In this course, the students will learn to recognize the characteristics of proper management by identifying what successful managers do and how they do it. Understanding how managers work is just as beneficial for the subordinate employee as it is for the manager. This course is designed to teach them the fundamentals of management as they are practiced today.
The purpose of this course is to apply micro economic concepts and techniques in evaluating business decisions taken by firms. The emphasis is on explaining how tools of standard price theory can be employed to formulate a decision problem, evaluate alternative courses of action and finally choose among alternatives.
Society increasingly demands ethical and social responsibility. This course provides an ethical dimension to the conduct of contemporary commerce. Although ethics exist independently of the law, legislative and common law developments are increasingly imposing higher standards of commercial morality. This course examines the conceptual basis of ethical behavior and the increasing attempts by the law to prescribe ethical behavior. The course uses a case studies approach.
The main focus of this course is on business applications of software, including word processing, spreadsheets, databases, presentation graphics, and business-oriented utilization of the Internet. Laboratory experience includes word processing, spreadsheets, presentation software and databases.
The purpose of this course is to develop analytical skills among the students and enhance their proficiency in English language use. It introduces the students to various types of sentences used in different situations. Students will learn to ask questions, make connections among multiple texts and improve their comprehension skills.
MOOCS CE I is provided through the Coursera Platform, which is an online course where students are allowed to take courses/ courses per semester based on the hours with relevance to the credit. The courses are provided by international universities across the world. During the courses, students have to submit assignments and quizzes.
With this course, students will become familiar with and learn to identify the most relevant textbooks, reviews, papers, and journals for their research topics. During the course, students will also learn how to critically read and assess research papers and reviews.
To provide the students an insight into the multifaceted economic environment and to sensitize the students on issues and problems of the Indian economy in the global perspective . The course involves the understanding of markets , industrial environment and performance of various sectors of the economy which play an important role in determining the macro environment.
The course considered both academic and applied research in marketing. The course aims to provide students with the necessary knowledge and skills involved in understanding a dissertation and wider market research. The course will engage students in the research process which involves the systematic gathering, recording and analysis of data about problems relating to marketing goods and services.
Course will explain the basic financial concepts and practices and includes analysis of company resources, types and sources of financing, forecasting and planning methods, and the roles of the money and capital markets. The approach of financial management is to drive decision making that prioritizes business objectives in the long term. Financial management not only assists in setting company targets but also creates a platform for planning and governing plans to tackle challenges along the way. It also involves laying out steps to drive the business towards its objectives.
Cost and Management Accounting course enables candidates to acquire employability skills to become future-ready and cope with global challenges. As a cost management accountant, one can provide professional services in investment planning, profit management, and overall managerial decision-making process. The Course will also help to plan budget and monitor performance, and execute cost-saving opportunities. It is an indispensable discipline for corporate management, as the information collected and presented to management based on cost and management accounting techniques helps management to solve not only specific problems but also guides them in decision making.
The course of Human Resource Management mainly focuses on administrative services, staff administration, and performance management, and most importantly, on the hiring process. The course helps the students to study and get the knowledge and principles that are required to handle the human resources of the company.
To provide a basic understanding of the value and use of quantitative methods in administrative and operational problem-solving and decision – making. To develop an understanding of a variety of statistical and quantitative techniques applicable to a wide range of business situations. To understand about various theorems and will be able to use statistics for analyzing data with graphs. It will also deal with the concept of vectors and matrices.
? Ability to understand about Production Management – introduction, concept, principles, functions and practices. ? Ability to study the different phases of Operations Management. ? Ability to acquire knowledge of productivity, quality management and forecasting. ? Ability to learn about production planning & design, layout and inventory management.
This course will develop student’s awareness on job functions in the industries, attitude to adapt industrial environment, proper practical and relevant knowledge, skills, etc.
E-learning is the acquisition of knowledge which takes place through electronic technologies and media. With the help of this course, students can access their learning materials online at any place and time.
Strategy is important to all operational businesses since it is a primary predictor of their performance. All functional disciplines are blended together in the company policy and strategy course in an attempt to look at and grasp the whole business picture. While running a business in a competitive environment, senior managers are expected to have conceptual and abstract skills to understand business issues and challenges outside of their respective areas of expertise. As a result, this course will cover the most important terminologies, theories, concepts, and frameworks on strategy. The course is meant for the students to get through a full strategic analysis process and it will show them how to apply theories to real-world business issues.
Operation research is the application of similar ideas to larger , more complex decisions that concern the operations of systems ,such as businesses and networks of machines. The overview of this paper is basically to learn about assignment model as a particular case of transportation model . To understand about the game theory.
An understanding of the needs and behaviours of consumers is an intrinsic component of the development and implementation of successful marketing actions. Specific topics address the consumer decision process, and internal and external influences on consumer behaviour.
Advertising and Sales Management is a branch of Marketing Management. This course will cover the core concepts in creating and managing advertising. The course has been designed to equip students with the ability of using their creativity to design advertisements. The course has two units which deals with core concepts of sales and distribution management.
The performance of people within organisations is a source of long term competitive business strength. Human Resource Development examines the activities and processes that impact on organisational and individual learning. The focus is on interventions which change, or improve the ability to change organisational behaviour. Interventions can range from the strategic to the functional areas of training and development. Topics include the strategic role of human resource development, organisational and individual analysis, adult learning styles, technology and learning, management education, vocational education and training. Communication and group management techniques are emphasised as important attributes for the HRD professional. All students engage in trainer competencies through developing and implementing experiential sessions in smaller groups
The main objective of Human Resource Management is to help the students to acquire and develop skill to design rationale decisions in the discipline of human resource management. An efficient HR manager must guide the work force, influence their behavior and motivate them to conduct maximum towards the achievement of organizational goals. This course focuses on issues and strategies required to select and develop manpower resources. It will stand the students in good stead if all students report to, and actively participate in all deliberations. Additionally to draw the maximum mileage from the case studies the students would be enquired to come ready with their case analysis along with identification of the problem and the recommendations to resolve the same. For the purpose of case discussion, the class will be divided into smaller groups. For each case the group is supposed to submit case analysis as directed.
This course is designed to teach the fundamentals of investments along with the analysis and strategies to become a successful investor. It will start from the investment introduction to the derivatives market. To understand deeper how market works, students will be taught the stock market fundamental. It discusses the risk return tradeoff of an individual investor, it also provides insights on valuation of shares and bonds and help in getting familiarize with SEBI and its working procedure. This course will also emphasize students to learn forces that affect security market.
This course is intended to provide practical in-hand experience in corporate interviews
E-learning is the acquisition of knowledge which takes place through electronic technologies and media. With the help of this Course, students can access their learning materials online at any place and time.
Human aspects are critical in each functional aspects of management and equally so for the effective utilization of resources. In view of this, organizational behavior has assumed great importance. This course is designed primarily for students who are being exposed to Organizational Behavior for the first time. This course covers the explanations about the human behavior in the organizational context. It details the impact of individual, group and organizational factors on human behavior. The course also focuses on understanding the behavior of the employees working in the organization. It highlights the significance of Challenges and Opportunities of OB, perception, attribution, learning, organizational change, organizational culture, motivation, leadership and conflict management. Classroom activities involving lectures, discussions and case studies (topped up with role play) will be designed to encourage students to get involved and absorb & assimilate inputs. These activities will also be supplemented by group discussions, cooperative group solving problems, analysis of video cases and debates.
In view of the current market scenario, there is an urgent need to uplift the per capita income of households by minimizing the levels of unemployment and maintaining the minimum standards of living. This can be ensured through inclusive growth and providing an atmosphere for sustainability where the people become self-sufficient in meeting their needs as well as preserving for the future generation to meet their needs. Thus entrepreneurship and new venture as a course will help a long way in uplifting society and creating an atmosphere of inclusive growth. This course is expected to provide new avenues for societal development in general and contribute towards meeting a few of the Sustainable Development Goals laid down by the United Nations in particular
This course is designed to enhance the ability to undertake research, critical thinking, and excellent communication.
The course will cover need of international marketing, its importance for the business houses in modern business environment. The course will give knowledge of international marketing operations and the entry strategies. Course will give students the concepts of rural marketing and will cover the important guiding factors of rural marketing.
The course brings out the emerging service environment in India and emphasises on the distinctive aspects of service marketing. It will equip students with concepts and techniques that help in taking decisions relating to various service marketing situations.
The course is designed to understand the knowledge management system and the role of Human Resource Management in the 21 st Century and also integrating Hr. strategy with Business Strategy.
This course introduces the importance of pay decisions and its impact on the organization to achieve a competitive advantage. It enables one to analyze, integrate, and apply the knowledge to solve compensation related problems in organizations.
Course will explain the financial implications, aspects of various business strategies, the strategic management of finance, strategic approaches to cost management, sales and revenue management, fund-raising and fund-development and cost-benefit analysis for every prime decision of expansion, diversification, downsizing and renovation. Understand the limitations of traditional accounting models in an increasingly dynamic and fast changing world.
This paper provides the basic concepts, definitions and terms related to Income Tax along with the determination of the residential status of an individual and scope of Total income. Moreover, computation of Income under various heads namely- income from Salaries ,House Property, Business/Profession, Capital gains and income from other sources forms is included in order to make students well verse with the taxation laws. Basic knowledge of direct and indirect taxation and deductions applicable are included in order to acquaint the students with the basic concept of income tax and computation of tax liability.
E-learning is the acquisition of knowledge which takes place through electronic technologies and media. With the help of this course, students can access their learning materials online at any place and time.
CST- Common scholarship test is a national and international level online MCQ based examination funded for intellectual empowerment by Assam down town University.
CST- Maximum enrolment each year is 120 seats and any 10+2 students can apply.
Adtu is northeast India’s first placement driven university to provide 100% scholarship benefits worth 10 cr.
CST aims to inspire brilliant and competent students to pursue further education.
Accredited with a prestigious grade by NAAC, UGC and AICTE.
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A-CONNECT is an inhouse social media and a “know your university better” kind of platform. This app provides you all the data regarding your course handout, lesson plans, question banks, e- journals, recorded videos of classes with the YouTube links and necessary external links. This platform is a user-friendly application where one can access the details of admission and examination procedures, results, deadlines and in fact one’s own graph with the reference of E-grade sheet.
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