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The MBA (Industry Integrated) programme at Assam down town University is an industry-synced curriculum that is designed to meet the business needs of an organization that is more volatile, uncertain, complex, and ambiguous (VUCA) in nature. This programme is segregated into three categories of learning: 40% on Domain Knowledge, 30% on Enabling Skills, and 30% on Life Skills in order to inculcate the five attributes - Deep Thinking, Self Knowledge, Holistic Learning, Communication, and Problem-Solving in an aspirant.
Year wise Course Details
Courses for this semester
1. To understand the basic fundamentals of Accounting. 2. To comprehend the different systems and users of Accounting Information. 3. To analyze the various International Accounting Standards, Accounting Ethics and Window dressing. 4. To develop the ability to apply the rules of accounting in the real-world. 5. To develop the ability to prepare special purpose books like Purchase Book, Sales Book, Purchase Return book and Sales Return Book. 6. To understand and interpret the financial statements.
1. To understand the importance of various components of human resource management. 2. To define various components of employees 3. To understand the global HR trends and policies 4. To identify necessary skill sets for application of various HR concepts. 5. To evaluate the employees concern which can help to strategize the employee satisfaction.
1. Formulate comprehensive marketing strategies by integrating product, price, promotion, and distribution aspects 2. Identify and target specific consumer segments and B2B markets to tailor marketing approaches effectively 3. Apply market research to understand consumer behavior and business trends for informed marketing decisions 4. Create a strong brand identity and leverage diverse marketing channels to increase brand visibility. 5. Utilize digital platforms and technologies to optimize marketing efforts, enhance online presence, and drive measurable outcomes
1. To identify the properties of discrete, continuous, nominal, ordinal, and categorical data, and recognize the sources of collection of data 2. To conduct analysis using measures of dispersion and rules of probability in order to study business scenarios 3. To identify the utilization of data through different techniques and tools 4. To practically apply the quantitative tools to study dynamic market scenarios 5. To help in making corrective decisions based on the output and visualizations of quantitative techniques
1. Craft a compelling resume and cover letter 2. Record an impactful resume 3. Explain the differences between formal and informal email writing 4. Write professional business reports 5. Differentiate between internal and external stakeholders
1. Understand the fundamentals of AI and its applications in the business context. 2. Explore different AI technologies and tools available for business applications. 3. Analyze real-world case studies to comprehend the impact of AI on various business processes. 4. Evaluate the potential benefits and challenges of implementing AI in business operations. 5. Develop strategies to effectively integrate AI solutions into business strategies and decision-making processes.
1. To understand the fundamentals and principles of economics 2. To understand and evaluate the different stages of production 3. To identify the various types of market structures and their overall impact on the economy 4. To ascertain the role of government in the working of the economy and different types of markets 5. To determine the operational strategies of the modern economy.
Courses for this semester
This course aims to provide a comprehensive understanding of the basic principles and concepts in corporate finance. Equip with the skills to identify, assess, and manage financial risks in a corporate setting.
This course aims to identify the role of HRMS in streamlining HR processes and data management, explore the KPIs in Talent Acquisition and create reports and dynamic dashboards.
This course aims to identify and recognize the basics of personal selling, selling formats, and handling objections. To recognize the significance of sales planning, career opportunities in sales, and roles of sales managers.
This course aims to familiarize with the fundamental a student with the concepts and techniques involved in optimizing production systems and managing operations efficiently as well as to describe an overview of operations management principles, functions, and strategies used to effectively manage business operations.
This course aims to to teach students how to use Excel and Power BI to analyze and interpret data. To help students understand the importance of effective data visualization in decision-making.
This course aims the students to understand business models, their components, and importance in the business world. Identify and assess different revenue models for suitability in specific businesses.
This course focuses on building personal brand and networking. It aims to cover different frameworks to use while answering interview questions and teaches the students hwo to take notes effectively.
This course aims to recap mathematical concepts such as ratio and proportion, solve advanced number series as well as applying logical reasoning to draw analogies.
Demonstrate knowledge of fundamental business concepts and theories related to entrepreneurship, including market research, financial analysis, operational planning, and implementation strategies. Apply business concepts and theories to real-world scenarios by developing a comprehensive business plan for a startup idea, incorporating various functional areas such as marketing, finance, operations, and HR.
This course aims a student to apply and integrate knowledge from the fields of corporate finance, HR technology and analytics, sales and distribution management, operations management, and data visualization to conduct a comprehensive strategic business analysis of an innovative company.
This course is to develop social and soft skills and to promote the holistic development of learners. They will be engaged in different activities headed under different clubs namely dance, music, photography, drama, literacy, etc. The students will participate in the regular club., and be trained to represent AdtU in various inter-university, state, and national-level competitions. The students will be given a platform to earn from invited experts in their respective fields.
Courses for this semester
This course covers the financial planning process, client interactions, time value of money applications, personal financial statements, cash flow and debt management, asset acquisition, and education planning The course would further focus on dynamics of the Wealth Management Industry especially in the context of global space, investment planning and retirement planning, special circumstances, plan integration, ethics, and business aspects of Financial Planning
This foundational course is designed to develop analytical thinking in decision making. This will enable students to learn some of the basic (Optimization) programming techniques/ models commonly used in business decision-making
This foundational course will make students understand the execution of the operations to plan and achieve the desired objectives. They will learn tools and technologies which can be used to achieve operational excellence along with the importance of Priority, Tasks and Expectations to achieve excellence in operations.
To introduce the concept and best practices of business research. To explain the use and industries of Market Research. To explain when and how to use primary market research by creating and analysing surveys and secondary market research methodologies and various commonly used tools.
To provide orientation to handling data and Business Analytics’ tools that can be used for fact-based decision-making. To make students understand the role of business analyst, data science and statistics in business. To make the students learn the basics of query language and acquire programming skills and spreadsheet applications required for data science and application of data analysis and data science life cycle.
To offer a gamut of applied statistical operations in solving complex every-day modelling/ prediction problems viz., python coding, data analysis, visualizations, model building, interpreting models, etc. To inculcate the capacity to ask the right questions and make data-backed decisions for any and every business problem. To set the tone for students to explore far and wide to the best of their abilities within the domain of data analytics.
Analyze the relationship between government policies and the economic environment. Evaluate the impact of changes in government policies on businesses and the overall economy. Explore the effectiveness of organizational structures in achieving business objectives. Identify the ethical and social responsibilities of businesses in their relationship with the government. Evaluate the compliance of business practices with relevant laws and regulations
1. To recognize the concept, process, and importance of business analysis 2. To analyze the advanced features of MS Excel as an analytical tool 3. To explore advanced functions in Excel for effective data analysis 4. To create and set up interactive dashboards using pivot charts, and tables 5. To understand the differences between Google Sheets and Excel
1. Define the design thinking process 2. Demonstrate the usage of design thinking principles to solve real-life problems 3. Identify the suitable ideation technique to brainstorm ideas in the design thinking process 4. Use a suitable problem-defining framework to define problems 5. Craft a resume and cover letter
The course will enable students to have a practical approach towards understanding of Brand image and it’s Value. They will be able to comprehend different types of brand, apply and decipher Practical aspects of BCG matrix and model buying behaviour.
This course will explore the range and diversity of existing perspectives about business models and the tools of analysis essential to their understanding.
To develop and familiarize the students with the syntax and semantics of the English language. The course gives an opportunity to strengthen the writing skill of the students. Through this course the learners will be able to participate in critical conversations and prepare, organize, and deliver their work to the public.
This marketing analytics course is designed to make students get an in-depth understanding of how to formulate a robust social media strategy It will provide several tools and frameworks to enable students to manage social media for businesses and focus on the following social media platforms - Facebook, LinkedIn, Twitter, Pinterest and Youtube.
To develop the knowledge, skills and concepts needed to resolve actual human resource management problems or issues and manage the employment relationship, which is a shared responsibility between employers, management, human resources specialists, and employees
To make students understand the concept and new trends of Recruitment and Selection. To explore the concept of Orientation and Induction
The course will cover general concerns in research ethics as well as research ethics issues that may be specific to the candidate's own research. The general topics covered in the form of lectures are: Academic integrity including plagiarism, self-plagiarism. Research data and result bias, manipulation, and fabrication.
To make students articulate different HR expertise areas throughout the employee lifecycle. To make the students understand the different stages from Hire to Exit and recognize the roles and responsibilities of HR in the employee lifecycle
This course will provide an understanding of the functions, and operations of the financial markets and institutions operating in India. The course will explain the role of the financial system, regulatory bodies, mechanism of commercial banking, operations of insurance companies and mutual funds are discussed elaborately. This course will also give an overview of the working of Money, Debt, Equity Market and various investment instruments.
The objective of the course is to introduce students to the three broad areas of finance- Investment, Financing and dividend decisions. Basic financial concepts like time value of money, work capital financing, financial analysis and risk management are covered in this course.
Courses for this semester
This course is designed to improve the grammar skills of the students and emphasis has been given to the art of speaking and presentation style and skills. They will be taught the ways of effective Resumewriting, public speaking, body language and Interview to help them prepare confidently for their professional world.
To gain an appreciation for the opportunities and challenges presented by organizations’ use of IT and of the strategies, tactics, processes and decisions involved in deployment of IT. To ensure that students have an appreciation of management issues and the role played by IT in the overall strategy of the business.
This course aims to familiarize the international marketing trends & strategies. It also involves introducing right negotiation skills while dealing with international marketing.
This 30-hour elective course is designed to offer students the intensive instruction and training needed to successfully compete in rapidly developing global financial markets. Modelling through Excel will build enough confidence in the participants so that they are able to create their own financial model. This course will make them aware of costing and budgeting techniques to maintain efficiency and profitability.
This course covers a range of analytics tools that are useful for capacity management in services, and it will provide you with insights into the economics of a range of services businesses. During the course, we’ll cover the following topics:High‐level planning models that account for multiple dimensions of service capacity; Low‐level models of system congestion that capture the relationship between;capacity choices, quality of service and, in some cases, system revenue; Statistical estimation and forecasting models to characterize key measures of future supply and demand.
This course aimms to make students understand different Compensation and benefits in an organization, and implement the pay structure. To make the students learn the types of individual incentive and benefits plans. To make the students recognize different labour laws and their implementation in an organization setup.
Introduce students to the key steps that makes one a successful entrepreneur. The course incorporates entrepreneurial concepts and the methods that are integral to implementing them. The curriculum also covers the steps that go into making a business plan. Moreover, it takes a dive into the development of this concept in a country like India using engaging case studies to further analyse their respective successes and failures.
This course is to make a student of business management understand the principles and concepts of law relevant to efficient functioning of business. This includes formation of contracts; rights and obligations arising from contracts; special forms of contracts; law dealing with formation and functioning of companies; law relating to partnership; law relating to intellectual property rights; competition law; consumer protection law.
Workplace dynamics and ethics is a 20-hour program, which aims at introducing the students to the workings of corporate governance and the role that ethics plays in all of this. This course consists of various national and international case studies, which emphasise on various ethical issues such as sexual harassment, lobbying, investment fruad and corruption.
To provide an in-depth understanding of conduct, which is essential to laying the foundation of a productive company.
CST- Common scholarship test is a national and international level online MCQ based examination funded for intellectual empowerment by Assam down town University.
CST- Maximum enrolment each year is 120 seats and any 10+2 students can apply. Adtu is northeast India’s first placement driven university to provide 100% scholarship benefits worth 10 cr.
CST aims to inspire brilliant and competent students to pursue further education. Accredited with a prestigious grade by NAAC, UGC and AICTE.
Explore more scholarships that can help you reach out your goal with financial aid.
This scholarship is valid on the basis of the board/university examination
| 95% & above | 100% Scholarship on all semester |
| 90%-94.9% | 50% Scholarship on all semester |
| 80%-89.9% | 25% Scholarship on all semester |
This scholarship is valid on the basis of the board/university exam
| National & International Level | 100% Scholarship on all semester |
| State Level | 50% Scholarship on all semester |
| District Level | 25% Scholarship on all semester |
This scholarship is valid on the basis of the board/university exam
| National & International Level | 100% Scholarship on all semester |
| State Level | 50% Scholarship on all semester |
| District Level & NCC Certificate Holder | 25% Scholarship on all semester |
Discover a multitude of world-class amenities and cutting-edge resources at Assam down town University, enhancing your academic journey to new heights.
The Start-Up & Incubation Centre at Assam down town University provides a supportive environment for young entrepreneurs to develop and grow their business ideas. The center provides mentorship, funding, and networking opportunities to help innovative ideas become successful businesses.
SFURTI scheme to support rural entrepreneurs and innovators, an initiative by the Ministry of MSME
TIDE 2.0 scheme for ICT-based startups which provides a grant of Rs. 4L and Rs. 7L under EiR and Grant categories respectively, an initiative by the Ministry of MeitY.
dtVL Ideation, an incubation program for early-stage entrepreneurs with a market-ready solution/product, offering interest-free loans up to Rs. 2 lakhs.
Sprout UP, an incubation program for students, faculties, and researchers with innovative business ideas, prototypes, or technology solutions.
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Currently I am pursuing MBA in Assam Down Town University. MBA is the professional course through wh...
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The Assam downtown University has been a great learning experience. The university has provided me w...
My experience with AdtU has been splendid one indeed. Little needs to said about its scenic infrastr...
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I am fortunate to get an opportunity to study here in Assam Downtown University. The best thing abou...
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It is one of best private colleges in North East India, it also provides a good environment for ed...
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The environment of Assam downtown university is very pleasant.The department of BMLT is very good a...
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