Bachelor of Business Administration on System Application and Production

3 Years Degree Programme

Our Approach

Global Education, Global Acceptance

  • Cultivate globally competent management professionals who excel in various business sectors and contribute to societal progress.
  • Graduates are prepared for success in specific fields like retail marketing, healthcare management, finance, business analytics, and entrepreneurship.
  • Emphasis on quality, efficiency, sustainability, and resource utilization.

Industry-Academia Collaboration

Programme Details

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3 Years Programme

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Upto 100% Scholarship

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100% Placement Assistance

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Eligibility

The Bachelor of Business Administration (BBA) is a three-year undergraduate program designed to provide students with a comprehensive understanding of business principles, management practices, and organizational dynamics. The program is structured across six semesters, covering core subjects such as Principles of Management, Financial Accounting, Marketing, Human Resource Management, and Strategic Management, along with elective courses. Through a blend of theoretical knowledge, practical applications, and skill development workshops, the program equips students with critical thinking, leadership, decision-making, and communication skills. It also emphasizes ethical business practices, entrepreneurial mindset, and adaptability to global business challenges. Graduates of the BBA program are well-prepared for diverse career opportunities in fields like banking, marketing, finance, and operations or for pursuing higher studies such as MBA. The program fosters holistic development, ensuring students are industry-ready and capable of contributing effectively to the business world.

  • AdtU Management Graduates will be well prepared for successful careers in corporate, institution or government in one or more specialized are as of healthcare/tourism management, retail marketing, banking &insurance, strategic planning, and project management with emphasis on quality, efficiency, sustainability and resource utilization.
  • The graduates in management will engage in ongoing professional development to enhance their professional stature, and will actively contribute to the profession, growth of respective organizations and society at large.
  • The graduates will be academically prepared to be qualified professionals, attain global competency in due course, and be successful in higher education in management if pursued.

  • Apply the knowledge of human resources, marketing, retailing, finance, banking, insurance, management principles, interrelated domains, and management specialization to the solutions of real-world complex business issues.
  • Apply project management principles and frameworks to contribute effectively as a member or leader in multidisciplinary teams to manage diverse projects to achieve desired outcomes.
  • Able to apply appropriate techniques, and modern managerial and IT tools for the effective operations of the business, and resolving challenges.
  • Use research-based knowledge for analysis and interpretation of data, and synthesize the information to draw valid conclusions.
  • Communicate effectively with peers, diverse professionals and society, and prepare effective documentation, reports and presentations.
  • Function effectively as an individual, and as a member in diverse teams, and in multidisciplinary settings.
  • Recognize the impact of managerial practices in socioeconomic and environmental contexts, and reorient it for the well-being of communities and sustainable development.
  • Follow ethical principles and commit to human values and ethics in the profession.
  • Recognize the need for, and ability to engage in independent and life-long learning in the broadest context of socioeconomic and technological advancements.

  • Apply multidisciplinary concepts to manage corporate problems by attaining insights through simulated real business environments, industrial visits and internships.
  • Exhibit decision-making competency and leadership in diverse socioeconomic environments by learning life skills and active participation in co-curricular and extra-curricular initiatives.
  • A comprehensive understanding of multidisciplinary concepts to excel in the profession globally through international certification programs.

Common Scholarship Test

Apply Scholarship through CST

CST- Common scholarship test is a national and international level online MCQ based examination funded for intellectual empowerment by Assam down town University.

CST- Maximum enrolment each year is 269 seats and any 10+2 students can apply. Adtu is northeast India’s first placement driven university to provide 100% scholarship benefits worth 30 cr.

CST aims to inspire brilliant and competent students to pursue further education. Accredited with a prestigious grade by NAAC, UGC and AICTE.

Apply Scholarship Through

Explore more scholarships that can help you reach out your goal with financial aid.

This scholarship is valid on the basis of the board/university examination

95% & above 100% Scholarship on all semester
90%-94.9% 50% Scholarship on all semester
80%-89.9% 25% Scholarship on all semester

This scholarship is valid on the basis of the board/university exam

National & International Level 100% Scholarship on all semester
State Level 50% Scholarship on all semester
District Level 25% Scholarship on all semester

This scholarship is valid on the basis of the board/university exam

National & International Level 100% Scholarship on all semester
State Level 50% Scholarship on all semester
District Level & NCC Certificate Holder 25% Scholarship on all semester

A 50% scholarship on total semester fees is provided to all specially abled students.

A 100% scholarship on the last semester fee is provided to all the alumni of Assam down town University.

A 100% scholarship on total semester fee for Economically Backward Classes

Campus Life

Our Facilities

World Class Facilities

Discover a multitude of world-class amenities and cutting-edge resources at Assam down town University, enhancing your academic journey to new heights.

Some of our Facilities
  • Gym
  • ATM
  • Sports
  • Hostels
  • Transport
  • Healthcare
  • Yoga Center
  • Media Centre
  • Swimming Pool
  • Central Library
  • Canteen & Cafeterias
  • ICT Enabled Classrooms
  • Well Equipped Laboratories
  • Auditorium & Seminar Halls

Start-Up &
Incubation Centre

The Start-Up & Incubation Centre at Assam down town University provides a supportive environment for young entrepreneurs to develop and grow their business ideas. The center provides mentorship, funding, and networking opportunities to help innovative ideas become successful businesses.

Rural Empowerment with SFURTI scheme

SFURTI scheme to support rural entrepreneurs and innovators, an initiative by the Ministry of MSME

TIDE 2.0 scheme for ICT-based startups

TIDE 2.0 scheme for ICT-based startups which provides a grant of Rs. 4L and Rs. 7L under EiR and Grant categories respectively, an initiative by the Ministry of MeitY.

dtVL Ideation interest-free loans up to Rs. 2 lakhs.

dtVL Ideation, an incubation program for early-stage entrepreneurs with a market-ready solution/product, offering interest-free loans up to Rs. 2 lakhs.

Innovation with Sprout UP program

Sprout UP, an incubation program for students, faculties, and researchers with innovative business ideas, prototypes, or technology solutions.

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Job Creation
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Support Start Ups
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Govt and MSME Collaboration
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International Tie-ups

Top Recruiters

What our Students say

Kailash Timsina
Student

"I am a BBA student of 3rd semester. I hail from Bhutan. I vow that I am having a great experience i...

Juliush Mushahary
Student

"AdtU is amazing. I am a BBA student of 2019-22 batch and I am just grateful for the amount of oppor...

Reshi Prasad Pokhrel
Student

Let us be grateful to the people and place who makes us happy. They are the charming gardeners whom ...

Debapriya Paul
Student

Currently I am pursuing MBA in Assam Down Town University. MBA is the professional course through wh...

Priti Jain
Student

AdtU is a university that focuses on giving knowledge, education and simultaneously making the stude...

Madhurya Bujar Barua
Student

The Assam downtown University has been a great learning experience. The university has provided me w...

Naeem Hussain
Student

My experience with AdtU has been splendid one indeed. Little needs to said about its scenic infrastr...

Dr Dipanjali Hazarika
Student

As a student I am very glad that I have got an opportunity to study here in Assam downtown universi...

Sakhyajit Roy
Student

My name is Sakhyajit Roy. I?m from Tripura. I joined the university on Auguest, 2017 as a student of...

Runi Bharadwaj
Student

I share immense pleasure to share my post graduate program experience in Assam down town University....

Jenifer Dhar
Student

AdtU is a platform where I got golden opportunities to feed my zeal for knowledge through the dynami...

Salehah Hussain Uthman
Student

I am fortunate to get an opportunity to study here in Assam Downtown University. The best thing abou...

Nisha Nirola
Student

Our university is one of the best place for developing ourselves in the field of research and acedem...

Liangsi Hallam
Student

ADTU is a university that is very good interms of infrastructure, academics and placements. Our tea...

Anushmita Kashyap
Student

It is one of best private colleges in North East India, it also provides a good environment for ed...

Dasanibha Mawphlang
Student

ADTU is a good University which provides the students with best quality lectures and ensures comfort...

Farhin zakia
Student

The environment of Assam downtown university is very pleasant.The department of BMLT is very good a...

Anamika Das
Student

The university has all the necessary facilities and amenities for students . The classrooms and the ...

Susmita Sinha
Student

Assam downtown University is well recognised all over india. In the ongoing pandemic situation it ha...

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