An Inspiring Branding Masterclass at Assam down town University 

Assam down town University, in association with Young Indians (Yi), Confederation of Indian Industry, and ONE Bharat | Spirit, was honoured to host Dr. Sanjay Arora PhD, Founder & CEO, Shells Advertising Inc., for an enriching session titled “Build Your Brand to Build Mega Profits.”

Dr. Arora, a 9× TEDx speaker and leading brand strategist, took us beyond logos and marketing into the true power of branding perception, trust, identity, and emotional connection. 

The session was insightful, practical, and deeply inspiring. Beyond his brilliance, Dr. Arora’s humility and warmth left a lasting impression a reminder that great leaders lead with both wisdom and heart. 

Thank you, Dr. Sanjay Arora, for sparking inspiration that will last far beyond the classroom.