Master of Business Administration

What is this Programme about?

After globalization the whole world has become a global village where anyone can produce and sell anything, anywhere in the world without hindrance.

Multinational companies dealing in Products & Services are spreading their production and business operations all over the world including the developing countries like India, which has increased and enormous requirement of specially trained human resource. Taking these aspects into consideration and realizing the importance of specialized human resource for various business operations under competitive environment, the Assam down town University (ADTU) has started MBA programme in 2010

 

How this Programme Benifit you & your Career?

Having an MBA degree is a great asset for a student in today’s competitive world in building his or her career. The govt. sector is unable to provide employment to the ever increasing requirement of employment opportunities for the university graduates. Therefore, majority of the youths will have to look towards private sector for employment. Again, private sector looks for those who have good knowledge for managing business profitably. In such a situation, a student with an MBA degree will be a sought after candidate for private organizations. An MBA degree will also be greatly helpful to someone who wants to be an entrepreneur.

 

Research:

The Department is actively engaged in research activities in different areas of Management and social sciences since inception. At present, the Department is undertaking research activities under two modes,

A. Ph.D mode

B. Research Paper

Department does not have at present any research activity under project mode.

However the department has a plan to submit a research proposal on Tourism Development in Northeast India to ICSSR/Ministry of Tourism Government of India / Assam Tourism Development Authority for funding it.

Ø Under Ph.D mode the Department has as many as 8 registered research scholars performing research work in area of Management & Social Sciences.

Ø 3 of them have already submitted their Ph.D Thesis, results of which are waiting.

At present, the thrust areas of research under Ph.D mode of the department are:

· Tourism Development in Northeast.

· Micro financing

· Health Demography

· Public Distribution System & Food Security

· Cost Benefit Study of non-conventional energy (Solar Energy)

· Socio-Economic Studies or various Tribes & Communities of Northeast

· Work life Balance of Professionals

· Social Media

· HRM Practices of various Organizations

· Child Labour

· Impact of flood on society & economy

Under Research Paper mode, all the faculty members of the department are putting their effort in writing research papers and presenting them in national and international seminars & conferences. Efforts have also been put in getting these papers published in standard journals.

 

Programme Contents:

Semester-wise Courses and Code No of Courses

SEMESTER ONE

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA-101

Business Communication

36

9

3

MBA -102

Managerial Economics

36

9

3

MBA -103

Principles of Management and business organization

36

9

3

MBA -104

Marketing management

36

9

3

MBA -105

Financial accounting and reporting

36

9

3

MBA -106

Computer Applications and Management

36

9

3

MBA -107

Ethics, Law and Business

36

9

3

SEMESTER TWO

Course Code

Course Name

No. of Hours

Tutorial

(No.of hours)

Credit Points

MBA -201

Economic environment of Business

36

9

3

MBA -202

Market Research and Statistics

36

9

3

MBA -203

Financial Management

36

9

3

MBA -204

Cost and Management Accounting

36

9

3

MBA -205

Human Resource Management

36

9

3

MBA -206

Quantitative Techniques for Decision Making

36

9

3

MBA -207

Productions and Operations Management

36

9

3

MBA -208

Mock Interview

No class

No tutorial

No credit

MBA -209

CBS course

3

No tutorial

3

SEMESTER THREE

CORE COURSES

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -301

Corporate Strategy and Business Policy

36

9

3

MBA -302

Operations Research

36

9

3

MBA -303

Summer Project

36

9

3

Specialization

(1) Marketing

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -304

MKT-I-Consumer Behavior & Product and Brand Management

36

9

3

MBA -305

MKT-II-Advertising and Sales Management

36

9

3

(2) Human Resource Management

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -306

HRD-I-HRD -Training and Development

36

9

3

MBA -307

HRD-II-Manpower planning and performance management

36

9

3

(3) Finance

Course Code

Course Name

Weight age

Credit Points

Total class / Hours

MBA -308

FIN-I-Project Management

100 Marks

3

30 / 45

MBA-309

FIN-II-Security Analysis

100 Marks

3

30 / 45

(4) Banking & Insurance

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -310

BI-I-Banking regulations and services

36

9

3

MBA -311

BI-II-Insurance management

36

9

3

(5) Systems Management

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -312

SM-I-System Analysis Design and Software Engineering

36

9

3

MBA -313

SM-II-Information Technology and Business

36

9

3

(6) Healthcare Management

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -314

HC-I-Marketing of Healthcare Products and services

36

9

3

MBA -315

HC-II-Hospital Operations-Management and Operations

36

9

3

MBA -316

HC-III-Quality &Safety Management in Hospital

36

9

3

MBA -317

HC-IV- Hospital planning and legal environment in healthcare

36

9

3

MBA -318

Mock Interview

No class

No tutorial

No credit

SEMESTER FOUR

CORE COURSES

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -401

Organizational Behavior and Leadership skills

36

9

3

MBA -402

Entrepreneurship and New Venture Creation

36

9

3

MBA -403

Thesis

45

Specialization

(1) Marketing

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -404

MKT-III- Marketing in International and Rural Market

36

9

3

MBA -405

MKT-IV- Marketing of Services and Supply Chain Management

36

9

3

(2) Human Resource Management

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -406

HRD-III- New and Evolving HR practices

36

9

3

MBA -407

HRD-IV- Compensation Management

36

9

3

(3) Finance

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -408

FIN-III-Strategic Financial Management

36

9

3

MBA -409

FIN-IV-Business Taxation

36

9

3

(4) Banking & Insurance

Course Code

II-Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -410

BI-III-Bank Loans Documentation and Recovery

36

9

3

MBA -411

BI-IV-Insurance Laws and Practice

36

9

3

(5) Systems Management

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -412

SM-III-Database Management System

36

9

3

MBA -413

SM-IV-Electronic Commerce

36

9

3

(6) Healthcare Management

Course Code

Course Name

No. of Hours

Tutorial

(No. of hours)

Credit Points

MBA -414

HC-V-CRM Processes and Systems in Healthcare Industry

36

9

3

MBA -415

HC-VI-Strategic Management in Hospitals

36

9

3

MBA-416

HC-VII-Epidemiology and Healthcare system in India

36

9

3

MBA-417

HC-VIII- Hospital Information System

36

9

3

MBA -418

Mock Interview

No class

No tutorial

No credit

 

Fees Structure:

Fess Amount
Admission Fess Rs. 50,000
1st Semester Rs. 60,000
2nd Semester Rs. 60,000
3rd Semester Rs. 60,000
4th Semester Rs. 60,000
Total Programme Fee Rs. 290,000

 

Achievement:

The Faculties of the department has presented and published research papers in national and international journals/seminars/conferences.

Students have won prizes and awards by participating in various academic and extra curricular events.

 

All 38 Courses

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Teaching Faculities

Dr. SEEMA SHARMA
Role: Dean of Faculty
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Dr. Lanu Devi
Role: Professor
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Dr. Bibhas Kanta Mukopadhyay
Role: Professor
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Indratanu Dey
Role: Associate Professor
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Dr. Syed Sajidul Islam
Role: Associate Professor
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PARAMITA MEDHI
Role: Associate Professor
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Bidyut Bikash Das
Role: Associate Professor
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Rishi Chakravarty
Role: Assistant Professor
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Abismrita Borthakur
Role: Assistant Professor
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Rajgun Handique
Role: Assistant Professor
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Reetimoni Das
Role: Assistant Professor
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Mridu Pawan Rabha
Role: Assistant Professor
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Mr. JYOTIRMAY CHOUDHURY
Role: Assistant Professor
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Preeti Chakravarty
Role: Assistant Professor
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Nilakshi Teron
Role: Assistant Professor
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Deepali Borthakur
Role: Assistant Professor
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Mridusmita Bagchi
Role: Assistant Professor
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Sangita Joshi
Role: Assistant Professor
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Ritwick Goswami
Role: Assistant Professor
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JUMI KALITA
Role: Assistant Professor
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Purabi Deka
Role: Assistant Professor
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Priyanka Barman
Role: Assistant Professor
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Kalyani Kalita
Role: Assistant Professor
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Pranami Chakravorty
Role: Assistant Professor
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Bornali Buragohain Borah
Role: Assistant Professor
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Pankaj Saikia
Role: Assistant Professor
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Priyanka Bora
Role: Assistant Professor
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Darathi Talukdar
Role: Assistant Professor
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Bhabajyoti Saikia
Role: Assistant Professor
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Samannoy Baruah
Role: Assistant Professor
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Miranda Sonowal
Role: Assistant Professor
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Pranakshi Kashyap
Role: Assistant Professor
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Sangeeta Das
Role: Guest Faculty
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Jagdish Borah
Role: Guest Faculty
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Dr. Homeswar Goswami
Role: Chairperson
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Ningthem Mangsatabam
Role: Asst. Admin cum Legal Officer
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Ayesha Ahmed
Role: Trainer (PD)
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Kajori Das
Role: Trainer (PD)
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Ranit Chowdhury
Role: Trainer (PD)
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Sukanya Das
Role: Trainer (PD)
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